AgilOne Improves Services Profit Margins by 25%
AgilOne is the leading customer data platform for enterprise B2C companies. AgilOne’s vision is to restore the personal relationships companies once had with customers before channel-specific marketing silos got in the way. Learn how Mavenlink and AgilOne joined forces to improve profit margins by 25%.
AgilOne enables a single customer view through a best of breed identity resolution engine used on first party customer data. Machine learning and analytical algorithms enhance customer data and leveraged through real-time APIs and orchestrated across all touchpoints. AgilOne helps brands build authentic omni-channel customer relationships that maximize lifetime value. The AgilOne Customer Data Platform supports more than 150 brands worldwide including lululemon, Hugo Boss, Tumi, Joann, Schwan’s and Nine West.
The Challenge: No Visibility Into Projects
Tom Kolich, Senior Director of Technical and Data Services at AgilOne, joined the team in August 2016, and immediately saw a technical gap when it came to services operations. At the time, the Professional Services team at AgilOne was using a number of home grown tools and spreadsheets to manage projects, assign resources, and keep track of financials in an inconsistent manner across the department.
According to Tom, “A huge issue was the lack of visibility into the status of a project or resource. We didn’t have a professional services automation solution that could track time or project status, so project management and profitability tracking was done in a very ad-hoc manner.” Tom was concerned that the team had little visibility over project financials, making it difficult to understand the true value of investments.
What Mavenlink Replaced
- Homegrown Apps
- Various Project Management Tools
- Improved Services Profit Margins by 25%
- Increased Revenue
- Gained Visibility into Utilization
- Improved Project Costing